Yichun Holds Agricultural Promotion Conference in Beijing to Boost Cooperation and Market Expansion

To thoroughly implement the rural revitalization strategy, deepen agricultural exchanges and cooperation between Beijing and Yichun, and build a bridge for the production and marketing of high-quality agricultural products, the "Lindu Premium Products · Beijing Date" — Yichun "Customized Agriculture", "Black Soil Premium Products" and Agricultural Product Processing Investment Promotion Conference was held in Beijing on April 28, 2026. Hosted by the Agriculture and Rural Bureau of Yichun City, Heilongjiang Province, the event aimed to help Yichun’s high-quality agricultural products from forest areas enter the capital market and promote the high-quality development of Yichun’s agricultural industry.

People’s Network reports that the conference gathered more than 150 participants, including representatives of supermarkets and purchasers from Beijing, leading agricultural enterprises in Yichun and new business entities. Peng Bo, head of the Customized Agriculture Special Class of Heilongjiang Provincial Department of Agriculture and Rural Affairs, attended the event to guide and promote in-depth cooperation between the two regions.

In his speech, Han Xuesong, Director of Yichun City’s Agriculture and Rural Bureau, stated that relying on the ecological advantages of the Lesser Khingan Mountains, Yichun has achieved remarkable results in cultivating "Black Soil Premium Products" and promoting customized agriculture. The city has formed a new agricultural development model integrating "ecology + industry + brand", which has laid a solid foundation for further deepening agricultural cooperation between Beijing and Yichun.

During the promotion session, enterprises from ten counties (cities, districts) of Yichun and Yichun Forest Industry Group took turns to showcase their products and customized models. A variety of high-quality products were displayed, including organic rice, mountain specialty products and intensive processing products of birch sap — all of which fully reflected Yichun’s unique agricultural advantages and ecological characteristics.

Jiayin County and Hongguang Township respectively carried out investment promotions focusing on agricultural product processing and idle rural housing resources, which attracted wide attention from representatives of Beijing enterprises. Subsequently, at the production and marketing docking forum and signing ceremony, enterprises from Beijing and Yichun conducted in-depth exchanges on product procurement, channel expansion and brand co-construction, and reached a series of cooperation consensuses.

On-site cooperation agreements were signed between relevant parties, including Jinlin District, Tieli City and Yuanqi Forest (Beijing) Food Technology Group Co., Ltd., Yichun Birch Town Biotechnology Co., Ltd. and Beijing Weili Technology Co., Ltd., as well as Tieli Jiaxinyoudao Grain Planting Farmers’ Professional Cooperative and Guizhou Zhenhua Niangzijun Network Technology Group Co., Ltd. These agreements have built a solid platform for in-depth cooperation in the future.

The holding of this promotion conference not only built a convenient bridge for the production and marketing docking of agricultural products between the two places, but also effectively promoted the complementary advantages and integrated development of agricultural resources in Beijing and Yichun, injecting new vitality into the high-quality development of Yichun’s agricultural industry. It also reflects China’s positive practice in promoting rural revitalization and strengthening regional agricultural cooperation.

The Agriculture and Rural Bureau of Yichun City stated that it will take this promotion conference as an opportunity to continuously deepen cooperation with relevant enterprises in Beijing, make every effort to promote more characteristic agricultural products of Yichun to enter Beijing and the whole country, help comprehensive rural revitalization, and jointly create a new situation of win-win cooperation and coordinated development between enterprises in Beijing and Yichun.